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28East Feasibility Applications – Privacy Policy
Effective Date: October 2026
Operator / Responsible Party: 28East (Pty) Ltd (“28East”, “we”, “us”, or “our”)
Contact / Information Officer: info@28east.co.za
1. Introduction
28East develops, hosts, and operates cloud-based feasibility and mapping applications. This Privacy Policy explains how we collect, process, store, and safeguard personal information in accordance with the Protection of Personal Information Act 4 of 2013 (POPIA) of South Africa.
When using our hosted applications on behalf of your employer or service provider, 28East may act either as a Responsible Party (for account management and platform security) or as an Operator (processing feasibility requests under contract for our business clients).
2. Information We Collect
We collect personal information necessary to deliver, secure, and improve our feasibility services:
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Account & Profile Data: Name, email address, password, company details, assigned user roles, and account creation/login timestamps.
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Location & Query Data: Physical addresses, geographic coordinates, site references, and search parameters submitted during single or bulk feasibility lookups.
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Application Analytics & Telemetry: User activity metrics, frequency of feasibility checks, system performance logs, IP addresses, and user-level usage histories.
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Communication Data: Information submitted via contact forms, support requests, or service feedback loops.
3. Purpose of Processing
We process personal information under the following lawful bases:
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Service Provisioning: To authenticate authorized users, manage role-based permissions, and perform location-based telecom/infrastructure feasibility queries.
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Platform Operations & Analytics: To generate usage reports, monitor system load, prevent unauthorized access, and optimize application performance.
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Contractual Obligations: To fulfill contractual commitments made to host and maintain application environments for client organizations.
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Direct Marketing & Communication: To inform users or primary contacts about service updates, platform features, or new features (subject to opt-out rights).
4. Sharing & Disclosure of Information
We do not sell personal data. We only share information in the following contexts:
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Service Providers & Integration APIs: To execute feasibility queries, coordinates and address data may be shared with underlying infrastructure network providers (e.g., fibre or wireless vendors) or map visualization services (e.g., Google Maps).
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Client Administrators: Designated administrators within your organization may view user accounts, assigned roles, and usage logs connected to your enterprise tenant.
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Legal Requirements: When required by law, regulation, or order of court.
5. Security of Information
In compliance with Condition 7 of POPIA, 28East implements appropriate, reasonable technical and organizational safeguards to secure the integrity and confidentiality of personal information. This includes encrypted communications (HTTPS/TLS), hashed password storage, restricted administrative roles, and regular security reviews.
6. Retention of Data
Personal data and search activity logs are retained only as long as necessary to fulfill the operational purposes set out in this policy, satisfy legal record-keeping requirements, or comply with client SLA terms. Once no longer required, data is securely destroyed or de-identified.
7. Your Data Subject Rights under POPIA
Subject to statutory exceptions, you have the right to:
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Access: Request a copy or confirmation of the personal data we hold about you.
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Correction: Request the correction, updating, or deletion of inaccurate, incomplete, or outdated personal information.
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Objection: Object to the processing of your personal information on reasonable grounds.
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Direct Marketing Opt-Out: Request to be removed from any direct marketing lists at any time.
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Complaints: Submit a complaint to the South African Information Regulator (inquiries@inforegulator.org.za) if you believe your rights under POPIA have been infringed.
8. Contact Details
To exercise any of your data rights or to contact our Information Officer, please reach out to us at:
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Email: info@28east.co.za
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Website: https://28east.co.za
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