338 Weeks of Continuous Data Freshness: Why It Matters for Your ISP

We're proud to announce a significant milestone here at 28East: this week marks our 338th consecutive week of successful coverage data updates. That's over six and a half years of continuous, reliable data freshness.

You might be asking, "Why is that so important?"

The Cost of Stale Data

For Internet Service Providers (ISPs) in South Africa, the feasibility check is the very first step in a new customer relationship. When a potential customer visits your site, they're looking for one thing: a quick, accurate answer about whether they can get a connection.

If your feasibility check relies on outdated or incorrect data, that initial engagement can be a bust. The customer gets a "no" when they should have gotten a "yes," or they're told a service is available when it's not. This isn't just a minor inconvenience; it's a lost opportunity that can be very costly in the long run.

At 28East, we understand that a faulty feasibility result can derail a sale before it even begins. Our mission is to ensure that doesn't happen.

How We Ensure Accuracy

Our commitment to continuous data freshness is one of our key differentiators. It's not a one-time process; it's a core part of our operations.

• Dedicated Team: We have a dedicated team that works closely with numerous connectivity providers across South Africa. This close collaboration allows us to get the latest data directly from the source.

• Daily Updates: While we guarantee at least one update per week, the reality is that we're publishing new data on most days. We know that in the fast-paced world of connectivity, every day counts.

• Rigorous Quality Control: We don't simply upload the data we receive. Our ETL (Extract, Transform, Load) process includes thorough Geospatial Data Quality Assessments. We compare new data with previous weeks to ensure that the coverage information we provide is not only the most current but also accurate and reliable.

This rigorous process is what allows us to celebrate 338 weeks of uninterrupted data updates and provide our ISP partners with the most dependable feasibility results available.

Thank You

We couldn't have reached this milestone without the trust and support of our customers. A huge thank you to all the ISPs who rely on our feasibility API and solutions. Your success is our success.

And, of course, a big thank you to all the providers of connectivity who work with us to make this essential service possible.

Here's to many more weeks of fresh, accurate data that helps you grow your business.