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  • Writer's picture28East

28East achieves Google Cloud Specialization in Location-Based Services

By 28East Pty Ltd

10 May 2021, Centurion (South Africa) – Following a rigorous certification process that builds on 28East’s previous Google Partnership training, the company has obtained its Google Cloud Platform Specialization in Location-Based Services.

28East develops interactive map-based applications for its clients in Africa, helping them to unlock sales leads from maps, simplify checkouts with its Delivery Address Solution, and optimise deliveries with a Last Mile Delivery Solution. As a Premier Google Maps Partner, local firms can benefit from local procurement, local support and product optimisation with 28East’s Google trained technical team.

“Besides differentiating 28East as part of Google’s elite group of partners, the audit process has helped us identify gaps in our workflow, as well as upskill our team of Google Cloud experts,” said Marius van der Merwe, managing director of 28East.

Google Expertise and Specializations help clients gauge the quality of a vendor in advance, based on their technical know-how and experience in addressing a specific business challenge.

A Google Cloud partner with a Specialization indicates the strongest signal of proficiency and experience with Google Cloud. These organisations undergo a rigorous technical assessment, employ certified experts, demonstrate customer success, and have a business plan to invest in their area of Specialization.

When you see a Google Cloud partner with a Specialisation, it indicates where they have demonstrated customer success by product, workload, and/or industry based on a defined set of requirements.

About 28East

28East is a boutique software company developing interactive map-powered applications for innovative and progressive African customers. The company is based in Centurion, South Africa, and operates across the African continent. Contact 28East at, Tel: +27 11 966 8046.

About Google Cloud

Google Cloud helps organisations accelerate their transformation by building apps faster, making smarter business decisions, and connecting people anywhere. Google Cloud solutions solve business challenges with AI-powered, industry-focused combinations of products and services to improve efficiency and agility, reduce cost, participate in new business models, and capture new market opportunities.

About Google Maps Platform

Google Maps Platform includes Maps, Routes and Places. Maps enable customised, agile experiences that bring the real world to your users with static and dynamic maps, Street View imagery, and 360° views. Routes help users find the best way to get from A to Z with comprehensive data and real-time traffic. Places help users discover the world with rich location data for over 200 million places, enabling them to find specific places using phone numbers, addresses, and real-time signals.


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